Aimee Semple: Mcpherson

McPherson was a master of mass media and public performance, effectively bridging the gap between fundamentalism and emerging pop culture.

At the height of her popularity in 1926, McPherson disappeared for five weeks after going for a swim at Venice Beach. The Fall and Rise of Aimee Semple McPherson aimee semple mcpherson

: In 1924, she became the first woman to hold a federal radio license, launching station KFSG to broadcast her message worldwide. McPherson was a master of mass media and

: She staged elaborate theatrical productions using costumes, scenery from nearby film studios, and even live animals like camels and tigers to dramatize biblical stories. scenery from nearby film studios