Now & Later Page

Sour flavors and "Morphs" that change taste as you chew.

📍 It’s the only candy that doubles as a jaw strengthener while delivering a massive punch of artificial fruit flavor. If you’re looking to dive deeper, I can: Find the weirdest discontinued flavors from the 80s. Compare the sugar content to other chewy candies. Look up where to buy bulk packs of a specific flavor. Now & Later

Still one of the best "price-per-minute" candies. Durability: It doesn't melt into a puddle like chocolate. Sour flavors and "Morphs" that change taste as you chew

Most candy offers instant gratification. Now & Later demands a contract. It starts hard and rigid. Compare the sugar content to other chewy candies

Created by the Phoenix Candy Company in 1962.

Cherry, Apple, Grape, and the legendary Strawberry.

Small, square, and individually wrapped to survive pocket heat. 📜 A Quick History