Produced by Keebler until they divested their salty snack line.
are no longer in production, enthusiasts often turn to these alternatives that mimic the texture or spirit of the original: where can i buy o boisies potato chips
Originally launched by Keebler in 1988, O'Boisies were famous for their "bubbly, crackly texture" and the iconic marketing slogan, . Unlike standard chips, they were made using a specialized technology developed by food scientist Miles Willard, which created light, airy pockets within the potato crisp. Ownership Timeline Produced by Keebler until they divested their salty
A short-lived relaunch occurred under the brand Terry’s Classic O'Boises , primarily in regional markets, but it failed to gain national traction. Ownership Timeline A short-lived relaunch occurred under the
While the original Keebler version disappeared in the 1990s, the brand's history is a complex series of acquisitions that has left the recipe effectively "lost" to time. The History of O'Boisies